Artificial Intelligence guiding General Motors in determining optimal sites for electric vehicle charging stations
General Motors (GM) has announced a collaborative effort with public charging infrastructure operator EVgo, Pilot Flying J travel centers, and ChargePoint to address the growing need for electric vehicle (EV) charging stations. The joint venture, named Ionna (North America), aims to install up to 30,000 high-power chargers across North America, with GM being one of seven original equipment manufacturers (OEMs) participating in the project.
The collaboration plans to build 2,850 DC public charging stalls in major metropolitan areas, including 400 flagship destinations equipped with high-power 350 kilowatt chargers. Many of these flagship locations, co-branded by GM Energy and EVgo, will boast all-weather canopies, bright lighting, and be conveniently situated near amenities such as shopping, dining, and coffee shops.
To find the optimal locations for these charging stations, GM's data scientists are treating site selection as a "mathematical optimization problem." They are using predictive analytics and geospatial algorithms to evaluate EV traffic patterns in the U.S., taking into account factors such as population density, driving habits, and existing charging infrastructure.
Expert insights are combined with the AI model's recommendations to finalize the optimal charger placement. Future GM charging sites will feature pull-through layouts for easier maneuvering. The project also involves the use of AI-powered models, illustrated through detailed maps, to visualise the site selection process.
The collaboration aims to address the issue of finding charging stations for EV customers, which GM identifies as a significant hurdle. In 2024, GM's EV sales reached an all-time high, but the company acknowledges that uncertainty about finding charging stations remains a barrier for many prospective customers.
In addition to providing EV owners with more convenient charging locations along major highways, the collaboration with Pilot and Flying J travel centers will help address this issue, ensuring that long-distance EV travel becomes more accessible.
With this collaborative effort, GM is taking a significant step towards expanding its EV charging network and making electric vehicle ownership more appealing to a wider audience. As more and more drivers transition to electric vehicles, the need for charging infrastructure will only continue to grow, and initiatives like this one are essential to ensuring a smooth and seamless transition to a more sustainable future.
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