Development division gains new leadership with appointment of Alex Belotserkovskiy as Vice President.
In a significant move, the Advertising Specialty Institute (ASI), the largest media and marketing organisation serving the advertising specialty industry, has promoted Alex Belotserkovskiy to the position of Vice President of Development. The announcement was made on October 14, 2008, in Trevose, PA.
Timothy M. Andrews, President and CEO of ASI, expressed his respect for Belotserkovskiy, acknowledging his ability to attract and retain talented staff. Belotserkovskiy has been a key figure at ASI since he joined the company in 2000.
In his new role, Belotserkovskiy will report to Keith Tuskey, the Chief Technology Officer at ASI. Prior to this promotion, Belotserkovskiy held the position of Director of Application Development and previously led the technology department for the founder of Advertising Specialty Institute®.
Belotserkovskiy's contributions to ASI are extensive. He was responsible for developing the first versions of ESP Online product search tool, LogoMall Websites for distributors, and the underlying architecture for most of the online offerings for suppliers and distributors at ASI. His ability to work with the product management team on defining and delivering quality products has helped ASI launch important tools that their members use daily.
Born in Ukraine, Belotserkovskiy holds a bachelor's degree in computer science and applied math from the National University of Kiev. He resides with his family in Montgomeryville, Pennsylvania.
In his new role, Belotserkovskiy will lead many of the development initiatives for ASI's print and online products. His expertise and dedication are expected to drive further innovation and growth within the organisation.
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