Effortlessly Incorporate Authentic Video Clips into Your Instructional Videos
In a move to elevate the user experience on its platform, WIREWAX has announced the integration of video capabilities. This feature is set to benefit various business departments, including HR, Marketing, Sales, Training, and Education.
The new integration offers three modes: Video Scene, Video on Keyword, and Video Background, providing flexible and precise integration of real footage into stories.
In Marketing & Communications, a product teaser can now use the video on keyword mode, with a close-up of the product appearing at the corresponding script word. This innovative approach promises to engage audiences more effectively.
HR & Onboarding can benefit from a welcome video from management, featuring the CEO welcoming new employees in a full-screen appearance. This personal touch is expected to strengthen the bond between the company and its employees.
The video integration supports various types of videos, including screencasts, interviews, product demos, branded intros/outros, and other animated videos. Screencasts, in particular, are effective in training and product videos to visually demonstrate features, processes, or software workflows.
In Training & Education, step-by-step training can utilize the video background mode, with a screencast of a software process in the background. This combination of animation and real footage is designed to make learning more engaging and memorable.
In Sales & Product Presentations, live demos can be shown using the video scene mode, demonstrating the operation of a device from start to finish. This feature promises to make sales pitches more compelling and effective.
If a company doesn't have its own video resources, it can use existing archive material, stock videos, or work entirely with animated scenes. The video on keyword mode links short clips directly to a specific word or line in the script, creating a seamless integration within the animation flow.
The video background mode plays a video in the background of an animated scene, adding visual depth and fitting context. This mode is particularly useful in Training & Education and Sales & Product Presentations.
The new video integration offers benefits such as storytelling with greater depth, credibility & branding, creative flexibility, and stronger audience impact. It enhances the proven approach of WIREWAX's platform's explainer videos by adding authenticity through real footage.
The video integration is available to Pro and Enterprise users of the platform. Each embedded video can be up to 5 minutes long and a maximum of 500 MB in size.
The video integration creates a richer, more dynamic viewing experience without losing the simplicity that makes WIREWAX's platform effective. This combination of depth and simplicity promises to deliver a more engaging and memorable user experience.
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