Finance Access meeting with CEO Ivan Arnaudov discussing their alternative approach to banking, providing quantifiable results.
Access Finance, a European fintech company, is making waves in the US market with its innovative approach to financial services. The company, led by CEO Ivan Arnaudov, has a proven track record in Europe, where it has established a presence in Bulgaria, Poland, Romania, North Macedonia, and Spain.
Arnaudov, who studied Economic Law and Finance in Germany and Bulgaria, brings a wealth of experience in IT, BPO, Finance, and Telecom to Access Finance. He has been serving as Marketing & Sales Director and Chief Strategy Officer at Access Finance AD since 2013.
In the US, Access Finance views its commitment to the market as a long-term one. The company is investing in sustainable, inclusive financial services that evolve in tandem with its customers. This approach is particularly relevant in a country where over 45 million people are considered credit invisible or underbanked.
To address this gap, Access Finance has introduced the Juzt Credit Card. This socially impactful platform is designed to offer financial services to those who may have been overlooked by traditional banks. The Juzt Credit Card is compatible with Apple Pay and Google Pay and can be used globally.
The Juzt Credit Card is more than just a financial tool. It is a mission-driven tool that offers an intuitive dashboard with tools for monitoring credit scores, tracking purchases and payments, and gaining insights into personal spending habits. This transparency and education are key to building trust and credibility, which Access Finance aims to achieve.
Access Finance differentiates itself through a unique blend of innovation, inclusivity, and a deep understanding of its clients' needs. The company offers innovative solutions, a focus on inclusivity, a customer-centric approach, responsible lending practices, and global reach with local impact.
Looking ahead, Access Finance has set ambitious goals for its US journey. Future plans include expanding the product portfolio, building long-term financial journeys, growing the customer base, and creating loyalty through education and transparency. The total addressable market (TAM) in the US for Access Finance is estimated to exceed $100 billion in credit demand across various segments.
As Access Finance continues to grow, it remains committed to its mission of providing financial services to those who need them most. The Juzt Credit Card is just the beginning of this journey, and Access Finance is excited about the opportunities that lie ahead.
Despite being in the early stages of its US journey, Access Finance has already made a significant impact. However, further information about the specific European countries where Access Finance has been successfully established could not be found in the available search results. Nonetheless, Access Finance's success in Europe is a testament to its innovative approach and commitment to its customers.
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