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Global Electric Vehicle Approaches by Major Car Manufacturers: American Automakers (Installment - First)

The automotive sector is experiencing a significant shift, with electric vehicles (EVs) spearheading the change. Key industry players like General Motors, Ford, Tesla, BMW, Mercedes-Benz, and others are paving the way for a world predominantly run by EVs. Over the course of 3 informative...

Global EV Tactics from Major Automakers: A Look at US Automakers (Sequence - First Installment)
Global EV Tactics from Major Automakers: A Look at US Automakers (Sequence - First Installment)

Global Electric Vehicle Approaches by Major Car Manufacturers: American Automakers (Installment - First)

Ford, Tesla, and General Motors (GM) are leading the charge in the electrification of the automotive industry, with each company announcing ambitious plans to transition a significant portion of their production to battery electric vehicles (BEVs) by 2030.

In July 2022, Ford unveiled its "Ford+" business strategy, aiming to produce 2 million BEVs and invest $50 billion by 2026. The American automaker is set to build battery plants in the U.S. and Europe and collaborate with key battery suppliers like CATL. Ford plans to establish a global battery cell capacity of 240GWh by 2030, with 140GWh allocated to North America and 100GWh to Europe, China, and other regions.

Ford intends to convert half of its global production to BEVs by 2030 and achieve carbon neutrality by 2050. To ensure a steady supply of necessary materials, Ford has secured long-term contracts for lithium and other materials with suppliers such as Lake Resources and Albemarle.

Meanwhile, Tesla, known for innovation, is working on in-house technology development and a new production method. The company revealed a five-business strategy that includes renewable energy, electric vehicles, heat pumps, hydrogen utilization, and fuel cells for ships and aircraft. Tesla has made significant investments, including $3.6 billion in their Nevada plant and considerations for vehicle production in India. However, specific details about vehicle production in India remain scarce.

Tesla announced a fifth Gigafactory in Mexico, but detailed plans on the 4680 battery were not provided. The company did not provide detailed plans on their 4680 battery in their recent announcement. Tesla is also working on standardizing their supercharger charging system and forming alliances with other OEMs.

The Bolt, built on an older platform, is set to be discontinued by the end of 2023. Tesla plans to launch even more electric models beyond 2024, including the Celestiq, Silverado, Sierra EV, Blazer EV, and Equinox EV.

GM has invested in battery technology development and emerging companies such as SES AI Corporation and Soelect Inc. The American automaker has secured supply contracts for battery materials with Controlled Thermal Resources Limited of Australia for lithium and Glencore plc of Switzerland for cobalt.

GM currently offers a range of electric vehicles in North America, including the Bolt, Lyriq with Ultium technology, Electra, Hummer EV, Cadillac Escalade IQ, and BrightDrop commercial vehicles. The company aims to transition all light-duty vehicles to BEVs by 2035 and electrify heavy-duty vehicles by the same year. GM will add two new battery cell plants in North America, with four battery cell plants in total. Three of these battery cell plants are operated by Ultium Cells LLC (a GM and LG joint venture).

Samsung intends to collaborate with Stellantis and Samsung SDI to establish battery cell factories in North America, planned to start around 2026 or shortly thereafter. The fourth battery cell plant, set to open in Indiana in 2023, is in partnership with Ford.

As the automotive industry moves towards electrification, these companies are making significant strides in battery technology, supply chain management, and vehicle production. The future of transportation is electric, and these companies are at the forefront of this revolution.

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