Growth for Booming Games as partnership with Betway extends into African markets
In the vibrant world of online gaming, Booming Games is making waves across Africa. The iGaming provider has recently partnered with Betway Africa, a leading brand in South Africa's gaming industry, marking a significant step in Booming Games' expansion strategy.
Established in 2017, Betway Africa offers both sports betting and iCasino experiences, making it a popular choice for gaming enthusiasts. This partnership, announced in July 2025, sees Booming Games integrate its diverse portfolio of high-quality slot titles onto the Betway platform.
This strategic move by Booming Games aims to strengthen its footprint in the African iGaming market by working with one of the region's most recognised brands. Solomon Godwin, Head of Africa at Booming Games, expressed his excitement about the partnership, describing it as a strategic step forward in their expansion into the South African market.
Booming Games' approach to game design aligns well with what Betway's players enjoy. Craig Osborn, Head of Product at Betway, welcomed the partnership, stating that it brings added variety to their entertainment lineup.
The partnership with Betway Africa is not Booming Games' first foray into the African market. In fact, the company has been methodically building up its presence, signing at least two supplier partnerships regionally over the past few months. Prior to the Betway deal, Booming Games partnered with Odibets to expand its slot offerings in East Africa, with plans for broader regional expansion. They also established an agreement with Bitville Gaming to increase their reach across various African markets.
Betway Africa, one of the earliest entrants in the regulated gaming market across Africa, is now among the list of Booming Games online casinos for real money that players may enjoy locally. The partnership promises to further strengthen Betway's offering, with Booming Games providing top-performing games such as Buffalo Hold and Win Extreme 10,000, Burning Classics, 64 Gold Coins Hold and Win, and Cash Pig 2.
With these strategic partnerships, Booming Games continues to demonstrate its commitment to delivering a premium gaming experience across the entire region. The company's focus on collaborating with established local operators is a testament to its targeted approach to tapping into the fast-growing African online casino and betting markets.
Image credit: Booming Games
Booming Games and Betway Africa's partnership represents a push by Booming Games to expand further afield in the iGaming market in Africa. As the company continues to grow, it is poised to become a major player in the African iGaming scene.
- Booming Games, with its strategic partnership with Betway Africa, aims to increase its presence in the African iGaming market, expanding its slot titles onto the Betway platform.
- The partnership between Booming Games and Betway Africa offer players in South Africa and across Africa a wider range of top-performing games like Buffalo Hold and Win Extreme 10,000, Burning Classics, 64 Gold Coins Hold and Win, and Cash Pig 2.
- By collaborating with established local operators like Betway Africa, Booming Games demonstrates its commitment to delivering a premium gaming experience in the fast-growing African online casino and betting markets, further positioning itself as a major player in the iGaming scene.
