Intersnack is moving from Publicis Media to PHD

International snack conglomerate, overseer of brands such as 'ültje', 'Chio', and 'funny-fresh', has granted its global advertising expenditure to PHD after a pitch. The Omnicom network takes over from the present incumbent, Publicis Media, whose Starcom network currently managers the account...

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2025 September 12 . 12:02 AM

1 min read

Media company Publicis Media faces the loss of Intersnack's account to rival agency PHD.

Intersnack is moving from Publicis Media to PHD

Intersnack Group Announces New Global Media Agency Partnership

The Intersnack Group, a leading snack manufacturer with local subsidiaries and representations across Europe, Asia, and Australia, has announced a new partnership with PHD, a global media agency. The decision comes after an intensive selection process and a multi-stage pitch, with PHD standing out due to its commercial, strategic, and technical strengths.

Based in multiple cities within Germany, including Frankfurt, Düsseldorf, and Hamburg, PHD will take over the marketing and international media budget of the Intersnack Group from January 1, 2026. The agency, which boasts over 500 employees, was chosen as the ideal partner for the future by the Intersnack Group.

Fabien Duvilla, the Group Commercial Director (CCO) of the Intersnack Group, brings extensive experience in local and international marketing and sales from previous roles in the FMCG industry. He has been serving in this position since April 2023. Stephan Winter, CEO of PHD, will lead the agency's team across its multiple locations.

The Intersnack Group, headquartered in Düsseldorf, conducted an international media pitch from the start of this year. However, the company did not disclose who is responsible for the decision in marketing. Despite the lack of initial comment, the result of the media pitch has now been announced, with PHD being selected as the global media agency of the Intersnack Group.

Birgit Ebel, Marketing Director in the Intersnack Group, will be working closely with PHD to implement the new marketing strategies. The exact details of these strategies have not been disclosed, but it is expected that they will play a significant role in the continued growth and success of the Intersnack Group.

With this new partnership, the Intersnack Group and PHD are set to embark on an exciting journey together, leveraging their combined expertise to create innovative and effective marketing solutions.