Magic Johnson Named Grand Marshal of 2026 Rose Parade
Earvin 'Magic' Johnson, the legendary basketball player turned successful businessman and philanthropist, has been named the Grand Marshal of the 2026 Rose Parade. The Tournament of Roses Association, the volunteer organization behind America's New Year Celebration, made the announcement, tying in with the parade's theme: 'The Magic in Teamwork'.
Magic Johnson, now Chairman and CEO of Magic Johnson Enterprises, has transformed communities through strategic investments and opportunities. His selection as Grand Marshal recognizes his impact both on and off the court.
As a five-time NBA champion, three-time MVP, and Olympic gold medalist, Johnson's basketball career speaks for itself. However, his influence extends far beyond sports. He co-owns several sports teams, including the Los Angeles Dodgers, Los Angeles Sparks, and Los Angeles Football Club.
In 2025, Johnson received the Presidential Medal of Freedom from President Joe Biden, acknowledging his contributions to society. He has also been instrumental in initiatives like LA Rises, a private-sector recovery effort for Southern California communities affected by wildfires.
As Grand Marshal, Johnson will ride down Colorado Boulevard during the parade and participate in the pre-game ceremony at the Rose Bowl Game.
Magic Johnson's selection as Grand Marshal of the 2026 Rose Parade celebrates his enduring impact on sports, business, and community. His leadership and teamwork, both on and off the court, embody the parade's theme and set a inspiring example for all.
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