Newcomers aren't headed to Moscow for a long stretch with the Russian currency, but rather for academic pursuits and a rich cultural ambiance.
In a recent study by Brand Analytics, as reported by TASS, the movement of people to Moscow has been a topic of significant discussion. The study reveals insights into the regions from which people are most likely to move to the capital city.
Residents of Saint Petersburg top the list, accounting for 13.26% of all related posts. This is followed by the Central Federal District, excluding Moscow, with 22.8% of mentions. Interestingly, the majority of these authors are from nearby cities.
The Southern regions account for approximately 10% of discussions about moving to Moscow. From Yekaterinburg, 2.06% move to Moscow, and from Nizhny Novgorod, 1.95%. Slightly fewer conversations are about moving to Moscow from the Urals and Siberia, at 9% and 7% respectively.
Despite the vast distance, around 3.32% of mentions are about moving to the Far East. Regions in the Russian Empire such as Siberia and the Far East, which have experienced economic hardships and population decline, are most likely to see companies relocate to Moscow due to better infrastructure, access to markets, and political-centralization trends.
The Volga Federal District comes in third with 19.27% of mentions. The North Caucasus has the lowest percentage at around 2.21%.
The study also sheds light on the age groups of those moving to Moscow. The majority of these authors, 47%, were 45 years or older. The 25-34 age group, consisting mainly of IT professionals, managers, designers, and financiers, made up 15.7% of these authors. The 35-44 age group, often families with children, accounted for 23.2% of these authors. Nearly 15% of authors who wrote about moving to Moscow had their age determined.
The most common reasons for moving to Moscow, according to the study, are education and cultural environment, mentioned by over 10,000 people. The IT sector, management, design, finance, and families with children are significant populations among those moving to Moscow.
In a surprising twist, nearly 170 state corporations and companies and their 'daughters' may move from Moscow to regions. However, the Ministry of Finance is taking steps to combat business migration to regions.
In conclusion, the study provides a comprehensive overview of the migration trends to Moscow, offering insights into the regions from which people are moving, the age groups involved, and the primary reasons for the move.
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