NFL assumes control over Plaza de Oriente, preparing engines for its anticipated arrival in Madrid
NFL Experience Madrid to Kick Off 2025 Season
Madrid is set to become the seventh city outside the United States to host an NFL game, as the NFL Experience Madrid takes centre stage on November 16, 2025. The event, scheduled from 3 PM to 11 PM, will take place at the iconic Santiago Bernabéu Stadium, home of Real Madrid.
The game will feature a thrilling encounter between the Miami Dolphins and the Washington Commanders, marking the first regular-season American football game in Spain. The Community of Madrid will sponsor the game with up to 1.5 million euros, contributing to the estimated economic returns of around 66 million euros from this historic event.
While the game itself will be a ticketed affair, the NFL Experience Madrid promises to be a free, accessible event for registered users. Located at the Plaza de Oriente, the event will screen one of the kickoff games of the NFL season, offering attendees a taste of the excitement that the new season brings.
The NFL Experience Madrid is more than just a game screening, however. The program includes interactive activities and immersive experiences designed to celebrate the start of the 2025 NFL season. Attendees can even take photos with the prestigious Vince Lombardi Trophy, a symbol of NFL excellence.
Madrid's status as a popular destination for American tourists is expected to boost the event's attendance. It's estimated that up to 70% of those attending the game at the Santiago Bernabéu will be Americans. These visitors contribute significantly to Spain's economy, with American visitors spending a total of 2.646 billion euros in Spain in recent years.
On average, American visitors spend over 2.430 euros per person, making them the highest spenders. The NFL Experience Madrid is expected to attract a large number of these visitors, providing a significant economic boost for the city.
In conclusion, the NFL Experience Madrid promises to be an exciting event, not only for football fans but also for the city of Madrid. As the first regular NFL American football game in Spain, it's set to be a historic occasion that will undoubtedly leave a lasting impact on the city and the sport.
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