Roblox Pursues Broadening Age Verification Method for All Users by Year's Conclusion in 2025
Roblox, the popular online gaming platform, has announced a series of new safety measures and age verification initiatives aimed at creating a safer environment for its younger users.
In a move to strengthen its content maturity labels, Roblox has partnered with the International Age Rating Coalition (IARC). This partnership will see the platform replace its existing labels with those of trusted rating agencies worldwide, such as the ESRB (United States), GRAC (Republic of Korea), USK (Germany), PEGI (Europe and the United Kingdom), and others. Roblox aims to roll out this feature to all users before 2026.
The partnership with IARC is not explicitly stated as a response to pressure from new licensing platform partners, but Roblox's chief safety officer, Matt Kaufman, suggested it could be a factor.
Roblox's new measures are also intended to address accusations of grooming behavior on the platform. In July, Roblox launched new facial age estimation technology to help confirm users' ages. This technology, which combines facial age estimation, ID age verification, and verified parental consent, is part of Roblox's efforts to address these concerns.
In addition to these measures, Roblox plans to launch new systems designed to limit communication between adults and minors unless they know each other in the real world. These systems are intended to enhance the platform's child safety measures.
Kaufman emphasized that safety remains the number one priority for Roblox. He mentioned that the company has made more than 100 updates to its safety systems this year, with changes happening both publicly and behind the scenes. However, the article does not provide specific details about these updates or the new licensing platform partners mentioned.
Roblox also announced a goal to expand its new age estimation technology to all users by the end of the year. This initiative is part of the company's broader aim to provide a more accurate measure of a user's age than relying on what they type in when creating an account.
It's important to note that this article does not provide information about any new measures intended to create a safer environment for younger users, or any efforts to address accusations of grooming behavior on the platform beyond the new age estimation technology and partnership with IARC.
Despite these developments, Roblox continues to face lawsuits regarding its child safety regulations. The expansion of these new safety measures comes in response to these legal challenges. Roblox's commitment to the safety and wellbeing of its younger users remains unwavering.
