Streaming giant MainStreaming teams up with BT for content delivery services
MainStreaming and BT Group have joined forces in a groundbreaking partnership that is set to transform the streaming landscape in the UK. This collaboration will allow MainStreaming to integrate with BT's network using on-net capabilities, empowering broadcasters and Over-The-Top (OTT) platforms to deliver richer, more resilient content experiences nationwide.
Tassilo Raesig, CEO of MainStreaming, expressed his support for the UK's broadcasters and OTT providers, commenting on the announcement. The partnership intends to provide outstanding viewing experiences to shared customers and is tailored to meet the requirements of the UK's biggest streaming platforms.
Chris Bramley, chief network architect at BT, stated that the partnership will drive efficiency in video content delivery. BT is continually enhancing its networks to ensure the best possible streaming experience, and this collaboration aims to support the UK's leading streaming platforms with unmatched Quality of Experience (QoE) and Quality of Service (QoS).
The partnership will also explore BT's Multicast-assisted Unicast Delivery (MAUD) for live streaming. In addition, the companies will investigate software-defined edge caching solutions to unlock cost efficiencies for network providers through caching at the edge.
MainStreaming's entry into the UK market in collaboration with BT Group aims to meet evolving industry demands. The integration will enable streaming across BT's nationwide mobile and fixed networks, with the collaboration ultimately aiming to enhance the quality of experience for audiences.
Chris Bramley emphasized that this partnership is a significant step towards ensuring the UK remains at the forefront of the streaming revolution. With MainStreaming's infrastructure strength and scalability combined with BT's network capabilities, the partnership is poised to deliver a superior streaming experience to consumers.
At this time, there is no specific information available about the cooperation between MainStreaming and BT in the UK market. As the partnership progresses, more details are expected to emerge, promising exciting developments for the UK's streaming industry.
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