Tesla surpasses previous records in South Korea, delivering close to 8,000 vehicles in August.
Tesla's Dominance in South Korea's Auto Market
Tesla, the American electric vehicle manufacturer, has been making waves in South Korea's auto market. Last month marked a significant milestone as the Cybertruck, Tesla's electric pickup truck, officially went on sale in the country, marking its first expansion outside of North America.
This move seems to be paying off, as Tesla has been consistently topping the monthly list of imported cars in South Korea. The company regained the top spot in May 2025 with over 6,500 sales, a position it reclaimed in July 2025 after a brief dip in June. In August 2025, Tesla set a new record with 7,974 vehicles delivered, making it the best-selling imported car in the country for the second consecutive month.
The data for these sales comes from the Korea Automobile Importers & Distributors Association (KAIDA). Tesla's influence in the South Korean market, traditionally dominated by German luxury brands, is rapidly growing. In fact, in August 2025, Tesla accounted for nearly 30% of the total imported car sales.
The Tesla Model Y, in particular, has been a standout performer. It was the best-selling imported car in South Korea in August 2025, with 6,683 units sold. The Model Y Long Range was among the best performers in the imported car market in August 2025. The Tesla Model 3 also had significant sales, with 1,290 deliveries in August 2025. Together, the Model Y and Model 3 secured the top three spots on the imported car chart in South Korea in August 2025.
South Korea is now Tesla's third-largest market globally. The trajectory suggests Tesla could surpass all previous annual records in South Korea by the end of 2025. This growth is not just a local phenomenon, as imported car sales in South Korea rose 22.6% year-over-year in August 2025, reaching 27,304 units.
For those interested in purchasing a Tesla, a referral link could provide an added incentive. This link offers three months of Full Self-Driving (FSD) if used. However, there is no specific information available about the first delivery of the Cybertruck in South Korea.
In conclusion, Tesla's success in South Korea is undeniable. The company's electric vehicles have found a receptive audience in the country, and its influence is growing rapidly. As Tesla continues to innovate and expand its offerings, it seems poised to continue its dominance in the South Korean auto market.
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